By Janice McCaffrey
Where do creative ideas come from? I didn’t know so, of course, executed a Google search. One of the sites I found suggested that a person write down a word and follow that word with another that begins with the last letter of the previous word. And so on, and so on. The idea being that while your left-brain is busy thinking up words your right-brain will be inspired. H-m-m-m. I gave it a try.
Since I needed ideas for a Montana Women Writers blog entry, I started with the word “writers,” And this is how it went:
How many creative ideas did I have at the end of this exercise? NONE!
Weeks later while working on another project I found an interesting article on creativity (of course, through a Google search). Nancy C. Andreason, M.D., Ph.D. directs research at the University of Iowa using brain scans and wrote a paper entitled: A Journey into Chaos: Creativity and the Unconscious.
The paper first describes four steps that her team established after interviews with creative people. 1). Preparation-when basic information and/or skills are gathered. 2). Incubation-a relaxed time during which the person does not work consciously to solve the problem. 3). Inspiration-what she calls the “eureka experience” when suddenly ideas come to mind and 4). Production-when the ideas are put into action.
Her group then ran brain scans on people while they were in a relaxed state. Their minds wandered freely without censorship. She reported that while the participants experienced a relaxed state, their neural level association cortices were working actively. She explains that while we’re relaxed our brains throw out feelers for concrete associations of colors, images, and concepts. These ideas collide until pairs interlock and make stable combinations. Then the brain’s self-organizing system spontaneously and frequently changes the pairs to produce something new. Her Take home message: The creative process is characterized by flashes of insight that arise from unconscious reservoirs of the mind and brain.
Oh, that’s why the good ideas come when in the shower, in bed but awake, or taking a walk alone.
So, need to enhance your creativity? Think about what you need…ideas for a blog, description of a setting, a character’s name, plot points, best color to paint your living room? Whatever. Find a quiet spot and relax, meditate or just sit in quiet (without falling asleep) and without thinking about what you need. Just float for 20-30 minutes. Inspiration will come to your mind either right then or some time later.
The journey takes our thoughts from chaos to creativity. Enjoy the ride!